Patrice Gilliland
Expert for Steel, International Business & Digital Strategy
Since 2011, Patrice Gilliland has been actively shaping the international steel market as part of ABRAMS Industries®. Patrice plays a key role in market development in the EU, the UK, and the US, as well as in the digital transformation of sales channels.
In addition, she is responsible for the ABRAMS Steel Guide® and manages data maintenance for the desktop application and the app (available in the Google Play Store & Apple App Store).
About Patrice Gilliland
Patrice Gilliland brings together qualities that are rarely found in the steel industry: a deep understanding of the market, technical expertise, and a drive for digital innovation.
For over a decade, she has operated at the intersection of international key account management and modern knowledge transfer. She understands the global dynamics of the steel trade not just in theory; through her work at ABRAMS Industries®, she has actively helped develop and shape markets in Europe, the United Kingdom, and the United States.
Her particular strength lies in making complex material topics accessible. As a technical writer, she translates technical content into clear, actionable information, exactly where it’s needed: in catalogs, web shops, and technical applications.
At the same time, as part of the ABRAMS Group, she is driving the industry’s digital transformation. Whether through the further development of platforms like the ABRAMS Steel Guide® or the company’s own app, her focus is on making knowledge not only available but also usable.
My goal is to merge technical expertise with global market strategies, ensuring that digital innovations deliver tangible value to the customer.
Work experience
Since
2011
International Business & Digital Strategy
ABRAMS Industries® EU
Since
2021
International Business & Digital Strategy
ABRAMS Industries Inc. US / CA / MX
Further training
Seminar 2015:
Fundamentals of metallurgy, technology and materials science for the production of high-quality steel products, with a particular focus on tool steels.
Lecturer: Karl Köster
SHT-Consulting, Witten
Deutsche Edelstahlwerke KarriereWERKSTATT GmbH
Knowledge
- Steel & Aluminium: In-depth knowledge of materials science, heat treatment processes, and precision welding and forming techniques, taking into account standards and material certificates.
- Training for in-house staff to enhance their specialist knowledge about steel.
- Management of the ABRAMS Stahberater® mobile app (Android/iOS).
- Catalogue management of steel and aluminium catalogues.
- Team leadership of the steel sales department.
- Project coordination (launch management for product expansions).
